POSITION SUMMARY

Under the supervision of the Director of Business Development, the Community Liaison is responsible for generating and responding to referrals from nursing facilities and other community partners. The Liaison will possess or demonstrate the ability to develop strong relationships with nursing facilities and other referral sources through outreach, education and networking. Working with the physician and interdisciplinary team, the Liaison provides education to patients and their caregivers about hospice, evaluates for eligibility and works with the interdisciplinary team to develop an initial plan of care utilizing principles of hospice and palliative care.

Primary Responsibilities:

Referral Sources:

• Responsible for establishing strong & meaningful relationships
• Promote and market Navian Hawaii through sales calls, in-service presentations, grand rounds, industry conferences/fairs, etc.
• Works with referral sources and office staff to ensure transparent execution of services
• Establish top referral list and develop strategic call plan/routing system
• Service existing accounts
• Prospect for new business
• Develop strategies to approach potential customers and increase referrals
• Create, organize, and execute educational sales presentations
• Strategize in the development of marketing & promotional efforts
• Conduct patient admissions as needed
• Assists admission team in gathering needed paperwork and/or patient information, follow up activities and/or resolving problems
• Resolves customer complaints by investigating problems; deploying solutions; making recommendations to management

Goals / Reporting:

• Meet established referral /admission target goals and sales quotas
Maintain detailed records of all contacts and meetings and create reports as needed
• - including correspondence, activity reports, and monthly stats
• Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans and monthly and annual territory analysis

• Collects and evaluates statistical data
• Assist in gathering information for budget reports and annual reports
• Keep current with clinical data and presenting this data to health care professionals
• Keep current with the activities of health care professionals and organizations in the marketplace
• Monitor competition by gathering current marketplace information on products/services, offerings and activity
• Make recommendations based on evaluating results and competitive developments

Teamwork:

• Practice effective communication and interpersonal skills to enhance positive teamwork and accomplish goals/tasks
• Serve as a member of agency committees as needed
• Demonstrate initiative and work as a team player
• Collaborate with the team and makes necessary recommendations to ensure customer needs are met and in line with the overall strategic initiatives of the organization
• Establish working relationships with all company support departments

General:

• Clearly understand Navian Hawaii’s mission, vision & values
• Represent the mission and value of Navian Hawaii with passion and enthusiasm
• Promotes excellence in customer relations in all encounters
• Must be able to plan and meet deadlines
• Maintain a flexible work schedule to meet the demands of the job
• Convey a professional and positive image and attitude
• Demonstrate commitment to continued professional growth and development
• Other duties as assigned

Knowledge and Skills Requirements:

• Ability to influence, educate and negotiate in a professional, results driven manner
• Ability to maintain highly sensitive and confidential material
• Ability to set priorities, research, problem solve and make independent decisions with minimal supervision
• Must be able to multi-task and possess strong organizational, planning and follow-through skills
• Strong account management skills
• Excellent written and verbal communication skills as well as the ability to communicate effectively with all levels of individuals
• Well-developed presentation skills
• Basic computer knowledge of MS applications such as Word, Excel, Outlook,
• Working knowledge of departmental and organizational policies, procedures, and operations
• Working knowledge of the principles of office management and of modern office procedures, systems and equipment such as typewriters, calculators, word processors, etc.

Experience and Educational Requirements:

• Bachelor’s Degree or equivalent in Marketing, Communications, Healthcare Administration or other related fields
• Minimum one year direct sales experience; healthcare environment preferred
• Knowledge of hospital/physician referral process, end-of-life care preferred

Working Conditions:

• Indoors in an air-conditioned office as well as outdoors in all types of weather

Equipment Used:

• Operates phone system, computer (Word, Excel, Microsoft Outlook, Electronic Medical Records and related databases), calculator, copier and facsimile machines

Hours:

Generally, Monday through Friday, hours will vary based on schedule needs. However, position may require after hour work including weekends and holidays, as needed