Category Strategist – Digital Solutions (Hybrid: Tues/Thurs In-Office)

Innovate. Analyze. Strategize. Lead.

At Displays2go, we don’t just sell products—we create solutions that capture attention, enhance engagement, and drive brand success. Our team is passionate about innovation, and we’re looking for a Category Strategist – Digital Solutions to help shape the future of our digital solutions and services business.

This is your opportunity to combine data-driven insights, market research, and strategic thinking to influence product decisions and drive real business impact.

This is a hybrid role, requiring in-office collaboration on Tuesdays and Thursdays at our Fall River, MA location, with flexibility to work remotely on other days.

What You’ll Do

???? Market & Competitive Analysis

• Identify emerging trends, customer needs, and industry shifts
• Conduct deep-dive competitive research to position our products effectively
• Use data-driven insights to refine strategy and uncover new opportunities

???? Product & Merchandising Strategy

• Assist in shaping the category roadmap, defining priorities and launch strategies
• Track product performance and suggest data-backed improvements
• Optimize pricing, promotional activities, and product positioning for maximum impact

???? Cross-Functional Collaboration

• Partner with marketing, sales, and digital teams to refine the customer journey
• Work with product development to identify gaps and enhance offerings
• Support merchandising and digital marketing teams in crafting compelling product narratives

???? Performance Analytics & Optimization

• Analyze KPIs, sales data, and customer feedback to drive continuous improvement
• Forecast demand, optimize inventory levels, and minimize stock issues
• Translate complex data into actionable business recommendations

What You Bring

✔️ Bachelor’s degree in business, marketing, or a related field
✔️ Proven experience in product/category strategy, product management, or merchandising (B2B preferred)
✔️ Strong analytical mindset with the ability to turn data into strategic action
✔️ Market research expertise to identify opportunities and trends
✔️ Exceptional collaboration and communication skills
✔️ Advanced proficiency in Excel, PowerPoint, and Word

Why Displays2go?

✅ Impact – Your work directly shapes the future of our digital solutions business
✅ Growth – Work in an innovative, fast-paced environment where ideas are valued
✅ Collaboration – Join a passionate team that thrives on cross-functional teamwork
✅ Flexibility – Hybrid schedule with in-office collaboration on Tuesdays and Thursdays